Review Robin review marketing software is now available via 10|20 Marketing
If you’ve been a part of our community for a while, you’ll know two things about us:
- We believe reviews and review marketing are essential pieces of the marketing puzzle for small businesses
- And 10|20 Marketing is a big supporter of all local businesses!
We’re so thrilled to announce that we’ve joined forces with Review Robin as an agency partner to make it easier for local businesses to get more reviews and get more visibility.
Review Robin allows us at 10|20 Marketing to help small businesses manage their reviews on popular review sites like Google, Facebook, Yellow Pages, and the Better Business Bureau. In other words, Review Robin helps us help you manage your online reputation even more seamlessly, something that can make or break your business.
“In less than 10 minutes a week, you can control your online reputation by sending simple follow-up review requests to your customers,” explained Julia McLaughlin, Co-Founder of Review Robin.
“Review requests are sent via email or text message. The platform allows business owners to effortlessly collect reviews from customers who had a positive experience and privately manage unhappy customers to help prevent negative reviews from being posted publicly.”
Why are Reviews and Review Management Important?
“Everyone is shopping online every day,” said Julia. “When they’re looking, reviews are one of the first things they are influenced by.”
As we’ve reported before:
- 88 percent of consumers trust online reviews just as much as personal recommendations, and
- 90 percent of consumers read online reviews before visiting a business
- 10% of all website traffic is a result of online reviews
“Reviews are a powerful way to positively influence your next customer and allow you to build trust and credibility, and ultimately stand apart from your competitors online,” added Julia.
Review Robin doesn’t just help you generate more reviews; it also helps you manage your responses. Review Robin sends a simple “Thumbs Up” or “Thumbs Down” option to your customers. A Thumb Up will prompt them to leave positive feedback that gets publicly shared.
A Thumbs Down, however, would prompt them to privately share their negative feedback with you, allowing you to respond. Responding will enable you to hopefully resolve the issue at hand and set the tone for potential customers, demonstrating your business’s level of customer service.
Key points to remember for when you respond to reviews
When responding to negative feedback from a customer, keep in mind these four pointers from Julia:
- Remain coolheaded
- Do not be defensive
- Remember: The Customer is Always Right
- Volunteer to take the conversation offline
Once resolved, you may even be able to prompt the customer to leave you a positive review!
Ultimately, successful review management is about creating confidence in potential customers while acknowledging current ones and keeping them informed. 10|20 Marketing is thrilled to add Review Robin’s software to our lineup of service offerings, so we can continue to help local and small businesses across North America grow with affordable marketing services.
“Reviews is a numbers game. First, you have to follow up with all of your customers and ask for a review – and you have to make it simple for them.”
Send us a message today if you’re ready to start taking leads and turning them into returning customers. We’re here to help; and happy to get you set up with easy review management right away.